Indeed it’s more powerful than a humble business card or printed brochure. A well-designed website helps to build trust and credibility with your customers, suppliers, industry partners, members and anyone else interested in your business. Furthermore, it does this 24/7 and can be found on a desktop computer, tablet and mobile phone.
So much more convenient for customers? Compared to bulky brochures, business cards and other advertisements that can end up in the bin. Whereas your business website, keeps on keeping on!
You may just need a simple one-page website, with your name, contact details and a couple of images that showcase your business. Or a comprehensive website filled with information about your product range and services, complete with hi-resolution images and video. It will definitely save you a lot of time and energy explaining what it is that you do.
So what are the options?
- DIY: There are several available options that let you build your own website, by paying an annual or monthly fee for hosting and ongoing maintenance. A couple of popular ones are Squarespace and Wix, each with their own features and pricing plans. Remember though that DIY comes with a learning curve. For this reason, you’ll need to weigh up whether the time involved away from your core business is going to be worth it or not. Hint.. it could be false economy!
- Go Professional: Seek out a proven web marketing agency to design and build your business website. Costs vary and to be honest, it’s very much a jump in and learn experience. In any event, don’t be afraid to ask a lot of questions at the start. And if the answers don’t make sense to you, that’s your cue to move on.
Of course you can check out our websites and schedule a call with us! We’ll make sure your business website has all the essential tools and resources to grow and expand online.